Hands-on design leader, founder, and former professional DJ with 20+ years at the intersection of technology and music. I lead design for the UK's first agentic, generative-AI financial assistant at Lloyds and founded SONQ, a platform helping DJs and artists turn tracklists, releases, and live performances into richer fan experiences.
Latest work
Responsible for defining the UI vision, interaction principles and quality bar across emerging AI products used by millions of customers, while remaining deeply hands-on in craft and prototyping.
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Designing the UK’s first AI agentic banking assistant
As founder of Sonq, I lead the creation of a platform that transforms live performances into structured, shareable, and monetisable digital experiences.
A new way for music and live performance discovery
As visual lead, I designed the Benefits Calculator that surfaced £500 million in unclaimed benefits, transforming complex systems into calm, accessible flows. I drove the interaction patterns and refined language and comprehension through prototyping and real customer testing.
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Helping customers claim £500 million in unclaimed benefits
Migrating Vodafone’s global Invision and Sketch design system to Figma, creating documentation for the new ways of working and upskilling team members in the process.
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